the cool kids

fall fashion is here!

shop new arrivals from Munster Kids, Pink Chicken, Mini Rodini, Baby Clic & more!

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spotlight

pj sale

new arrivals

mama farm

summer sale

shop by age

newborn

(0M - 3M)

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baby

(3M - 24M)

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littles

(2Y- 6Y)

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giggle gives 1% for the planet

low-waste parenting made easier

We're offering you eco-friendly choices, and giving 1% of our annual sales to environmental non-profits.

For almost 20 years, giggle has curated better products for future generations. Now we’re committed to preserving the planet they'll grow up on. You can join us by taking advantage of our new recycling program in partnership with Planet Aid.

learn more

featured designers

Pink Chicken

Egg New York

Fairwell

see all designers

our favorite picks

Mini Rodini

Snow Flower Zip Hoodie

$88.00

Mini Rodini

Snow Flower Sweatpant

$88.00

PINK CHICKEN

Arianna Dress

$76.00

PINK CHICKEN

Cecelia Bubble

$84.00

see all

our story

Once upon a time, a mom with a magical vision opened a tiny boutique that redefined the children's shopping experience for design-minded parents.

Almost 20 years later our shop is online and we make our own products. But our mission remains— to create a shop of goods our customers can feel great about.

learn more